Just saw this on my laptop, and the right half of the pictures are cut off, but on my desk top computer, they're fine. Not sure what's going on. I compared the new scope, side by side, with the Simmons I was using this season for hunting, and the difference was pretty awesome. The Simmons put a very brown earthy tone to everything, while the Falcon seems "ultra" clear, with a more "real" clarity, where much more stood out. That's the difference between a cheap scope and one that costs literally 10 times as much. My comparisions were done with both on 9 power, side by side, looking at my neighbor's vehicle 200 yards away. I've shot with several different Leupold's, including the VX-3 (though not the Mark 4) and quality seemed comparable to these, at least. Per reviews on SC and Sniper Hide, I think the optic is going to be great, but there are a few minor problems. No instructions, no warranty card, and no markings on the box or the scope for that matter (other than a serial number on the bottom) which I expected after reading the reviews. The scope covers are worthless, but it did come with 2 different sun shades which matched the deep matte of the scope. I think, but am not sure yet, that the reticle is just a tad canted if the scope itself is dead level. This has been addressed on other forums, and I'll post about that once I have everything truly mounted. Overall, everything seems light years ahead of a "cheap" scope and I feel like I'm working with a much higher quality scope, even more so than a Leupold VX-3. The range will tell the true story though.